Hire The Authors
Energise your invaluable ‘Second Half’ employees. Engage your lucrative ‘Second Half’ customers.
Second Halfers own 75% of the private wealth. They have the most consumer spending power and they are the sector of the population that is growing the fastest.
Your 45+ employees are your greatest asset.
Your 45+ customers are your lifeblood.
They deserve more of your attention.

Campbell Macpherson: change expert
Campbell is an international business adviser on strategic change, an Executive Fellow of Henley Business School and award-winning author of The Change Catalyst (Wiley 2017), 2018 Business Book of the Year, and The Power to Change (Kogan Page 2020). You: Part Two is is his third book.
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Campbell and Jane Macpherson give keynote speeches and conduct workshops, webinars and programs based on the topics in You: Part Two.
For organisations wishing to retain and develop their invaluable Second Half employees, and
For businesses seeking to improve their relationships with lucrative Second Half customers.
Jane Macpherson: yoga teacher & therapist
After a successful international marketing career, Jane became a dedicated yoga teacher and yoga therapist 16 years ago. She conducts group classes, private lessons and yoga therapy sessions from her studio in Cheltenham, England. And yoga retreats worldwide. You: Part Two is her first book.
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